How Important Is Marketing Strategy For Your Business Goals

Every business should have a marketing strategy, no exceptions. Marketing strategy is necessary for every business. Whether you have been in business for decades or just starting, a marketing strategy is fundamental to growth and longevity.  What is a Marketing strategy? Marketing strategy is one of the most important aspects of building a successful business. …

How Important Is Marketing Strategy For Your Business Goals Read More »

What Does it Take To Build A Strong Brand? 5 Steps To Building A Strong Brand!

Amazon’s founder defines a brand as, “Your brand is what other people say about you when you’re not in the room.” The word “brand” itself originates from the Old Norse word “Brann” referring to burning wood. In Scandinavia, the Carolingian dynasty used ‘Brand’ as its family name, referring to fire and family resemblance. Today, more …

What Does it Take To Build A Strong Brand? 5 Steps To Building A Strong Brand! Read More »